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Alcatel Launches MOVE, a Series of Connected Wearables for Busy Bodies
Berlin |

• A series of intuitive wearable and lifestyle devices for users of all ages • Series comprises MOVEBAND, MOVETIME WiFi Watch, MOVETRACK and MOVE Track&Talk • MOVEBAND is the active bracelet that keeps up with all daily activities • MOVETIME WiFi Watch a handy companion keep you connected during everyday tasks • MOVETRACK a portable GPS tracker that helps protects your most important possessions

Berlin, September 2, 2016 – Alcatel, a mobile device brand of TCL Communication, today announced the launch of MOVE, a series of intuitive wearable and lifestyle devices for people of all ages that demonstrates Alcatel’s commitment to affordable communication for everyone as it enters a new area of business. 


The new series comprises MOVEBAND, MOVETIME WiFi Watch, MOVETRACK and MOVE Track&Talk. All have different features, colours and styles, but all have one thing in common: they are designed for active people with an interest and need to understand their busy lives to make them easier. 


With the European wearable devices market alone forecast to grow at least 70% in 2016 , and exponentially around the world, it is the perfect time to launch these new and exciting products.   


Ready, steady, move!

Introducing MOVEBAND, Alcatel’s first active bracelet that keeps up with all daily activities. Using a dedicated application, users can track their physical activity (distance traveled, pace, time, calories, etc.) as well as their sleeping patterns. 


Out and about? Phone too far from reach? MOVEBAND keeps users stay connected by tracking text messages, emails, and calls right from the wrist. 


MOVEBAND combines a sleek design and trendy colours with a charge-time of less than a two hours, meaning there’s very little downtime before it is ready to rumble again.  MOVEBAND will be sold in a bundle package with Alcatel smartphones. 


The clever companion

For on-the-go busy bodies, MOVETIME WiFi Watch is the handy companion for everyday tasks. MOVETIME WiFi Watch enables its users to make and receive calls directly from their wrists so they never miss what matters. Whether in a meeting or at a luncheon, Alcatel’s newest watch is notification ready — capable of opening emails, SMS and reminders. 


Like its counterparts, MOVETIME WiFi Watch monitors all exercise data — steps, calories, distance, time, water and caffeine intake, and heart rate. Using a dedicated application, users can track their physical fitness. 


Let’s get handsfree! MOVETIME WiFi Watch features an innovative gesture control system that allows users to take control of their smartwatch using simple movements. Simply tap on the screen to play or pause music, or rotate the wrist to play back or forward a song or to activate the camera for quick snaps. 


MOVETIME WiFi Watch is available in silver, dark grey and gold.



Keep track of what matters most

Alcatel has thought of it all! To avoid sticky situations, such as lost luggage, Alcatel created MOVETRACK, a portable GPS tracker. Weighing in at only 33 grams, this device can hook onto luggage or slip onto a keychain. Its unique design also allows it to be attached a pet’s collar — to keep track of one of the family’s most precious assets.


MOVETRACK features real-time tracking for up to 4 days’ standby time.


Using a separate application, Virtual Fence, users can receive notifications when an item enters or leaves a pre-programmed safe zone. Users can also check the location-tracking history for extra reassurance. 


Alcatel helps users keep track of what matters most, all remotely. Say au revoir to lost baggage, misplaced items and lost pets!


Connecting families and keeping up with the kids

After the launch of GO WATCH last year, Alcatel goes one step further in connecting children with their parents, right from their smartphones, with MOVE Track&Talk. Parents can ensure their children’s safety from the palms of their hands — making calls, sending voice messages, tracking their location, all from a dedicated user-friendly application. 


Ultra-intuitive, MOVE Track&Talk can store five speed-dial numbers for quick calling and 10 pre-set contacts in case of emergency. Not sure where the little one has run off to? MOVE Track&Talk is equipped with a unique combination of GPS, GSM and WiFi to allow parents to locate their child within 90 seconds using the most accurate location information, either indoors and out. 


With its lightweight design, MOVE Track&Talk is comfortable to wear and has a battery life of up to four days.


“Wearable connectivity is the future of technology and human behavior. It will shape our habits for generations to come,” says Vittorio Di Mauro, General Manager of Smart Connectivity at Alcatel. “This is why we’ve launched different devices for different ages so together we stay connected. There is a huge opportunity in connected devices for children as a way to reassure parents, me included!”


The MOVE series will be available starting from the end of September.


To find out more about our products, please stop by Alcatel Booths 102 and 104, Hall 21B, at the IFA 2016 in Berlin.


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[1]According to IDC , the market for wearable devices will experience a compound annual growth rate (CAGR) of 20.3%, culminating in 213.6 million units shipped in 2020." 
Source: http://www.idc.com/getdoc.jsp?containerId=prUS41530816


About Alcatel

TCL Communication designs, develops and markets a diversified range of mobile and internet products and services in more than 160 countries under the Alcatel brand. According to telecommunication research firm IDC and company’s data, the company ranked No. 7 and No. 10 among global phone manufacturers and global smartphone manufacturers respectively in the third quarter of 2016. The company also ranked No. 7 among global tablet manufacturers.

Alcatel branded devices from TCL Communication deliver innovative, feature-rich experiences that make access to today’s mobile technology simple; offering a diverse portfolio of value-packed products equipped with the technology people want most. Its products and solutions resonate with millennial and Gen Z consumers with a simple, personal, authentic and fun approach. By combining an understanding of local markets and control of the end-to-end manufacturing process, Alcatel branded devices from TCL Communication delivers customized user experiences with innovative, feature-rich, high-performance mobile devices that allow consumers to explore and amplify the joy in the everyday.

TCL Communication is a wholly owned company of TCL Corporation, one of the largest consumer electronics companies in the world. Alcatel is a trademark of Alcatel-Lucent used under license by TCL Communication.

Media Contacts

Kate Ng
Alcatel

kate.ng@tcl.com




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